Is Modern Orthodox Kiruv Possible?

 https://www.thelehrhaus.com/commentary/is-modern-orthodox-kiruv-possible/

 In theory, the Modern Orthodox community is in the best possible situation to take on this challenge. No other branch of Judaism is so firmly rooted in Torah and mitzvot while simultaneously being full participants in contemporary culture. Many Jews who are not yet observant would likely be able to strongly connect to Modern Orthodox Judaism and find an ideological home within the Modern Orthodox community if such an option were to be presented properly.

In spite of this, much of the kiruv (roughly translated as “outreach”) world is dominated by those representing various shades of a more right-wing Orthodox Judaism, including organizations such as Chabad,^[4] Aish HaTorah, Chazaq, Olami, and more.^[5]

One of the biggest issues that prevents Modern Orthodox kiruv from being successful is that Modern Orthodoxy tends to be perceived as unattractive to those who are searching for a legitimate religious outlet. One need only look at the traction of Eitan Gross’s now infamous article in which he argues that the Modern Orthodox world is full of “glaring hypocrisy and internal contradiction.”^[7] Similarly, Noah Feldman of Harvard Law (who himself left the Modern Orthodox community), assessed the following: